Well, it’s too late for Arkansans wanting a quick route to the SXSW Festival in Austin, Texas, but still: Clinton National Airport announced yesterday that Via Air now offers nonstop service to Austin-Bergstrom International Airport every day but Saturday. 

The service is on a 50-seat Embraer ERJ-145. Flights to Austin leave at 10:17 a.m. (arrive 11:41 a.m.); flights from Austin leave 8:30 a.m. (arrive 9:42 a.m.) A quick search found the lowest round-trip fares would be $318.