After calling it quits in July 2017, just after celebrating its 40th anniversary, Riverfest has been revived by a Memphis-based group called Universal Fairs of Memphis, responsible for fairs, consumer trade shows and festivals across the U.S. and, it states on its website, has “a proven track record of rejuvenating established events.”
Event director Jack Daniels said in a press release:
RiverFest is a long-time tradition of celebrating music. Each day will feature curated support from 50+ acts across two stages with more headliners to be announced in the coming weeks. Attendees can expect to groove to their favorite bands as well as discover new artists and genres.
The rebirthed festival, to be sponsored by Oaklawn Racing & Gaming, and to take place over Memorial Day Weekend May 25-27, is to feature a “Ford Family Fun Zone…..for kids of all ages with carnival rides, a Baggo tournament, a banana derby and talented performers and artists, such as street performers and magicians. Disney star Skai Jackson of the hit series Jessie and BUNK’D will be at the event to meet fans.”
The following headliners were announced:
Young the Giant
Rachel Potter & Steel Union Band
Tickets range from $45-$490 online, and are available here.